Black Friday email templatesfor every send of BFCM
Free Black Friday and Cyber Monday email templates for every send: teaser, VIP early access, launch, reminder, Cyber Monday, last chance, gift guide and thank-you.
One for each BFCM send
Every ecommerce template
Which template for which send
Black Friday 2026 is Friday, November 27, and Cyber Monday is November 30. Here's the order the sends go out in, and the template to start each one from.
Switch on your abandoned checkout and browse abandonment flows before the sale, too. They catch the shoppers your campaigns bring in who don't buy straight away. More in the Shopify email templates.
Common questions
Are these Black Friday templates free?
Yes. Every template is included on every Audienceful plan, Free included. Pick one and it opens in the editor, ready for your offer.
Can I add my Shopify products?
Yes. Connect your store and add a product block to any template. Set it to your best-sellers over the last 30 days and it fills itself on every send.
Do the templates include a discount code?
They have a place for one. Create the code in Shopify and paste it in.
How many Black Friday emails should I send?
Most stores send five to seven across the sale, but no one should get all of them. Send the most to engaged subscribers, and exclude anyone who has already bought from every reminder.