Link Tracking

Email link tracking, down to every click.

Track every link in every email automatically, append UTM parameters for your analytics tools, and see exactly which content earns clicks from which subscribers.

Link tracking
Auto-UTM onSettings
Your link
audienceful.com/pricing
Sent as
audienceful.com/pricing?utm_source=newsletter&utm_campaign=spring-sale
Appended to every link automatically
Clicks this send
/pricing214
/changelog156
/blog/deliverability-guide98
📊Campaigns show up in Google Analytics, attributed correctly
Trusted by 10,000+ modern businesses
Joe & The JuiceSoho HouseMoovSpikeWebflow

Everything email link tracking needs.

Clicks counted, UTMs appended, reports ready instantly.

?utm_source=newsletter

Automatic UTM tagging

UTM parameters are appended to every link at send time, so campaigns show up cleanly in Google Analytics and beyond.

Top link/pricing312 clicks

Top links at a glance

Every send report ranks your most-clicked links, so you know which content actually earned attention.

Clicks4.8%

Click rates per campaign

Click-through rates are calculated on every send, making it easy to compare subject lines, content, and segments.

+24% this month

Trends over time

Sparkline trends show how click engagement moves across sends, so you spot fatigue or momentum early.

Every link tracked, zero setup

Audienceful rewrites links at send time so every click is measured without any manual tagging. Turn tracking off per email whenever a clean, untouched URL matters more than the data.

Auto-UTM tagging

Attribution without the spreadsheet

Append UTM parameters
Your link
audienceful.com/pricing
Sent as
audienceful.com/pricing?utm_source=newsletter&utm_campaign=spring-sale

See who clicked what, and when

Drill into any campaign to see exactly which subscribers clicked which links. Use those clicks to tag readers by interest and trigger follow-up automations matched to what they actually care about.

How drip automations work
Link performance

Clicks per link in this send

audienceful.com/pricing214
audienceful.com/changelog156
blog post: deliverability guide98
twitter.com/audienceful37

Campaign stats that tell the story

Opens, clicks, unsubscribes, and bounces live in one report per send. Compare campaigns side by side to learn which topics, send times, and segments consistently drive the most engagement.

Understand active vs. inactive contacts
Weekly digest #42

Sent yesterday at 9:00am · 4,790 subscribers

Delivered98.7%
Opened41%
Clicked12%
Why it matters

Clicks are your truest engagement signal

Open rates have become noisy — privacy features and inbox prefetching inflate them — which makes email link tracking the most honest measure of whether your content actually landed. A click is a deliberate act. Knowing which links get clicked, by whom, tells you what to write more of and which subscribers are genuinely engaged.

Click data also keeps your list healthy. Subscribers who click feed your best segments, while readers who never engage can be identified and removed before they drag down deliverability — see active vs. inactive contacts. Pair link tracking with drip automations and every click becomes a trigger for the right follow-up.

Tracking that respects your data.

Accurate clicks, clean URLs, sensible defaults.

Automatic link rewriting

Every URL tracked at send time

UTM parameters

Appended consistently, no typos

Bot click filtering

Security scanners kept out of stats

Per-link reporting

Clicks ranked on every send

Subscriber-level activity

See exactly who clicked what

Real-time updates

Reports refresh as clicks arrive

Join 10,000+ making the switch.

See why modern teams move their email marketing to Audienceful.

99.9%
average delivery rate
Holy sh*t this is fantastic… I'm really impressed so far. You all have built something special here.
Matthew (@Whale)
Matthew (@Whale)
Founder, ReallyGoodEmails.com
32%
increase in sales from email
I love products like Audienceful — it hints at a better future, connecting creatives with richer workflows.
Kelly Smith
Kelly Smith
Chief Digital Officer, Athletic Greens
100s
of hours saved
So much easier to use… has already saved us hundreds of hours.
Andy Karp
Andy Karp
Marketing Consultant

Email link tracking FAQs

How does email link tracking work in Audienceful?

Audienceful rewrites the links in your email at send time so each click is registered before the reader lands on your page. Clicks are then reported per link, per campaign, and per subscriber — no manual setup required.

Does email link tracking add UTM parameters automatically?

Yes. Audienceful can append UTM parameters to your links automatically, so every campaign shows up consistently in Google Analytics and other web analytics tools without hand-tagging URLs.

Can I turn off link tracking for specific emails?

Yes. You can disable click tracking when you want recipients to see clean, untouched URLs — useful for plain-text-style sends or links where the raw destination matters.

Will tracked links hurt my email deliverability?

No — link tracking is standard practice across email platforms. Audienceful pairs it with deliverability monitoring and list cleaning, which matter far more for inbox placement than tracked links do.

Every click, counted.

Start tracking clicks freeNo credit card. 1,000 subscribers free.