Sunset / list cleaning automation

Give long-inactive subscribers one last chance to stay, then let the silent ones go — protecting your sender reputation.

2messagesover8 days1branch
Re-engage & win back
Use this automation

Free on every plan.

  • Copies in complete — emails, timings, branches and goal.
  • Arrives paused, so nothing sends until you turn it on.
  • Every trigger, audience and word of copy stays editable.

The full flow

Person enters audienceTrigger
Send emailShould we say goodbye? 👋
Wait4 days
Send emailLast chance to keep hearing from us
Wait4 days
If
Yes
Remove tagengaged
Yes
Add tagsunset-unsubscribed
No
Add tagre-confirmed

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Dormant subscriber re-engagement

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Wake up subscribers who've gone quiet, and let the disengaged self-select out to protect deliverability.

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Lapsed customer win-back

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Re-activate buyers who haven't ordered in a while, before they're gone for good.

  1. Person enters audience
  2. It's been a while — here's 15% off
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Start with Sunset / list cleaning

Create a free account and this automation is copied into your workspace, paused and ready to point at your own trigger.

Use this automation