Analytics

Read your send reports, dig into individual events, measure automation conversions, and see how much revenue your email actually earns.

Email analytics

What Audienceful tracks on every send — opens, clicks, link performance, bounces, unsubscribes, and revenue — and which numbers actually matter.

Automation analytics

How to read an automation's Analytics tab, set goals so you get a real conversion rate, choose an attribution window, and find the email in a sequence that's losing people.

Event explorer

Go beyond percentages and see who did what. Filter every open, click, bounce and unsubscribe by event, link or location, look up a single contact, and export the result as a CSV.

Revenue attribution

How Audienceful decides which email gets credit for a sale — the attribution rules, your attribution window, where revenue shows up, and why it won't exactly match Shopify or Stripe.