Create a Webhook Endpoint

Creates a webhook endpoint subscribed to one or more events.

POSThttps://api.audienceful.com/v2/webhooks
curl --location --request POST 'https://api.audienceful.com/v2/webhooks' \
--header 'Content-Type: application/json' \
--header 'X-Api-Key: <your-api-key>' \
--data-raw '{
    "url": "https://example.com/webhooks/audienceful",
    "events": ["person.created", "person.updated"]
}'
{
  "id": "wYt3nKq8Zs4pLm9vRb2xJc",
  "url": "https://example.com/webhooks/audienceful",
  "events": ["person.created", "person.updated"],
  "is_active": true,
  "disabled_reason": null,
  "disabled_at": null,
  "consecutive_failures": 0,
  "created_at": "2026-07-04T12:00:00Z",
  "updated_at": "2026-07-04T12:00:00Z",
  "secret": "whsec_9f2c1a7e5b8d4f31a0c6e2d9b7a4f108ef01a2b3c4d5e6f708192a3b4c5d6ef0"
}

Requires the webhooks:write scope.

The creation response is the only time the signing secret is returned. Store it securely — you'll need it to verify signatures, and it can't be retrieved again.

Body

urlstringrequired
The endpoint URL to deliver events to. Must be HTTPS.
eventsarray[string]required
The events to subscribe to. Must be a non-empty list of valid event names — see List Available Events.

Response

Returns 201 Created with the endpoint, including the one-time secret.

idstring
The webhook endpoint's unique id.
urlstring
The HTTPS URL deliveries are POSTed to.
eventsarray[string]
The events this endpoint is subscribed to.
is_activeboolean
Whether the endpoint is currently active. A disabled endpoint receives no deliveries.
disabled_reasonstring or null
Why the endpoint was disabled, if it is. One of manual, 410_gone, or too_many_failures. null when active.
disabled_atstring or null
The datetime (UTC) the endpoint was disabled, if it is.
consecutive_failuresnumber
The number of consecutive failed deliveries. Resets to 0 on a successful delivery or when the endpoint is re-enabled.
created_atstring
The datetime (UTC) the endpoint was created.
updated_atstring
The datetime (UTC) the endpoint was last updated.
secretstring
The HMAC signing secret, returned only in this creation response. Store it securely.
Last updated: July 11, 2026