Shopify

Connect Shopify to Audienceful and build the highest-ROI ecommerce email automations: abandoned cart, browse abandonment, post-purchase, win-back and more.

Connect Shopify

Connect your Shopify store to Audienceful, authorize access, and start syncing customers, orders and products for email automation.

Historical import

Backfill your past Shopify customers and orders with a one-time import, so your segments, revenue and win-back flows reflect real purchase history.

Contact syncing

How two-way Shopify contact syncing works: customers become contacts, new subscribers push back to Shopify, and email marketing consent stays in sync.

Shopify automations overview

Shopify email automation in Audienceful: abandoned cart, browse abandonment, welcome, post-purchase, review, replenishment and win-back flows.

Shopify welcome flow

Set up a Shopify welcome email automation that greets first-time customers, introduces your brand, and nudges the next order.

Abandoned cart flow

Build an abandoned cart (abandoned checkout) email automation for your Shopify store in Audienceful, the single highest-revenue flow in ecommerce.

Add-to-cart abandonment flow

Build an add-to-cart abandonment flow that recovers Shopify shoppers who added an item but never started checkout, with a branch that skips buyers.

Browse abandonment flow

Automatically email Shopify shoppers who viewed a product but never added it to cart, capturing buying intent earlier than cart abandonment.

Post-purchase flow

Build a post-purchase email automation that confirms the order, sets expectations, and drives repeat purchases, triggered when a Shopify order is paid.

Review request flow

Automatically ask Shopify customers for a review after their order is delivered, with a review request flow triggered when an order is fulfilled.

Replenishment flow

Remind Shopify customers to reorder a consumable before they run out, then offer a subscribe-and-save upgrade. Triggered when an order is paid.

Win-back flow

Re-engage Shopify customers who haven't bought in a while with a win-back flow, triggered by a lapsed-customer audience built from purchase data.

Audience triggers

Build Audienceful audiences from Shopify purchases, cart activity, product views and total spend, and use them to trigger targeted email automations.

Product feeds

Create dynamic Shopify product feeds (best-selling, most-viewed, newest or random) that populate your emails automatically and refresh on every send.

Product List block

Add Shopify products to your emails with the Product List block: show specific products, dynamic cart items, or an automatic product feed.