Publishing a Public Newsletter Archive
By default, an email lives in the inbox for a day and then disappears. A newsletter archive fixes that: every send also becomes a clean, hosted web page with its own URL — readable by anyone, indexable by search engines, and live forever.
It's a simple way to make your back catalog work for you. New visitors can binge past issues, you can link to any edition from social or your site, and search engines can send you organic traffic from writing you already did.
Turning it on
The archive has a few modes, which you set in your archive settings:
- Off — the default. Nothing is published publicly.
- Hosted — Audienceful publishes each send to a public page automatically. This is what most people want.
- Headless — you get the content and RSS feed via the API/RSS, and render it yourself on your own site.
What you get with a hosted archive
- A page per issue. Every send you publish gets its own clean, shareable URL — no copying content into a separate blog platform.
- Search-engine indexing. Archive pages have proper titles and metadata so your newsletter content can rank and earn traffic over time. You can also control indexing (noindex) if you'd rather keep pages unlisted.
- An RSS feed. Readers can subscribe in their feed reader, and you can pipe the feed into other tools.
- Optional inline signup. Add a signup form right on your archive pages so new readers who discover an old issue can subscribe on the spot.
- A custom domain. Host your archive on your own domain for a fully branded experience.
Write once, publish twice
Because the web version is generated from the same draft you already wrote in the editor, there's no extra work. Merge tags fall back to sensible defaults on the public page, and tracking is stripped, so the archived version reads cleanly for anyone — not just the original recipient.